One day. One tool. Total transformation.


Stop leaving money in your CRM. Join us for a hands-on, full-day training event where you'll master Follow Up Boss — and turn it into a predictable engine for conversations, appointments, and closings.


SEATS ARE LIMITED — CLAIM YOURS BEFORE THEY'RE GONE

MAY 7, 2026 | 9:00 AM 4:00 PM PDT


CITY MARKET SOCIAL HOUSE

1145 SAN PEDRO ST| LOS ANGELES, CALIFORNIA 90015


General Admmission only $99 

Your CRM is sitting on a goldmine. Let's dig it out.

Most agents treat Follow Up Boss like a contact rolodex. The agents closing more deals treat it like a revenue machine. The difference isn't talent — it's knowing exactly what to do inside the tool.


FUB Live is the only event where you'll spend a full day working inside Follow Up Boss — with expert coaches right next to you — building the workflows, automations, and follow-up sequences that make your pipeline impossible to ignore.


More than slides. More than theory. Just hands-on training that makes your CRM work for you before you leave the room.

What you'll walk away with

This isn't a lecture. Every session is built around doing — so you leave with real systems set up and running in your account.


  • Turn your database into a revenue engine — Stop letting contacts collect dust. You'll transform your Follow Up Boss database from a passive contact list into an active workflow that consistently generates deals.


  • Master the FUB tools that actually moves the needle — Smart lists, automations, lead routing, templates, behavioral-based follow-up systems. You'll leave knowing how to use all of it — not just knowing it exists.


  • Prioritize the right leads at the right time — No more guessing, no more grinding through a list hoping something sticks. Learn how to surface your most ready-to-act contacts so you're always focused on what matters most — without burning out.


  • Turn every closing into the next one — Walk away with simple, repeatable systems to stay top-of-mind with past clients and convert closed deals into a steady stream of referrals.

Meet your coaches

Speaker lineup coming soon. We're curating an expert roster of Follow Up Boss power users and real estate coaches who live and breathe this stuff. Check back shortly — you won't be disappointed.

Anthony Djon

Founder and CEO of Anthony Djon

Luxury Real Estate

Marissa Canario

Director of Conversion Strategy

at United Home Group

Gabe Cordova

Director of Database & Lead Management

at Robert Slack Real Estate

Phil Gerdes

Speaker & Co-Founder of Shift

Immersive Coaching

& The Gerdes Team

Ryan Young

CEO of The Young Team

 (WSJ RealTrends #1 in Ohio)

and CEO of Fello

Ethan Beute

Principal Brand Marketing Strategist

Follow Up Boss

Andrew Dorn

Sr. Industry Engagement Manager

Follow Up Boss

Tiffany Gelzinis

FUB Realtor-in-Residence &

CEO/Team Leader of

 The Gelzinis Group

Full-Day Agenda

9:00 AM

Doors Open | Registration | Networking

10:00 AM

Welcome  | Andrew Dorn

10:10 AM

Mining for Gold  | Tiffany Gelzinis

10:40 AM

The Four Scripting Elements to Get More Listing Appointments  | Marissa Canario

11:10 AM

Metrics that Matter: Converting More Appointments into Deals | Gabe Cordova & Anthony Djon

11:40 AM

Zillow Unplugged: A New Agent Experience  | Jon Nickel-D'Andrea & Ryder Lombard

12:00 PM

LUNCH

12:45 PM

List to Last: Proven Process to Win More Listings | Phil Gerdes

1:25 PM

Deliver a Great Seller Experience - Even in a Buyer's Market | Ethan Beute

2:00 PM

Content that Resonates - Strategy of Content & Marketing | Ryan Young

2:45 PM

Closing Remarks

3:00 PM

Networking & Social Hour

From Rolodex to Revenue Machine: CRM Basics That Actually Work - Tiffany Gelzinis

Your database is only as powerful as the system behind it. In this foundational session, you'll learn how to stage leads, assign timeframes, and build smart lists that keep your communication cadence on autopilot. Leave with a working framework that turns a cluttered contact list into a prioritized, profit-focused workflow.




The Right Place, Right Time Agent: Let Behavior Drive Your Follow-Up - Gabe Cordova

Your leads are telling you exactly when they're ready — you just need to know where to look. This session shows you how to read behavioral signals like property views, saved searches, and activity tags so that re-engaged leads surface at exactly the right moment, before the window closes. Stop following a schedule and start following the signals — because the agent who notices first is the one who wins the deal.




Say More, Type Less: Templates & Smart Messaging That Get Responses - Jimmy Miller

Generic "just checking in" messages get ignored — this session shows you what works. You'll learn how to build a library of high-converting text and email templates, use merge fields strategically, and deploy smart messages that feel personal at scale. Walk away with shortcuts, scripts, and a system to dramatically increase your touchpoints without increasing your workload.




The Forever Client: Staying Top of Mind Long After Closing Day - Johnny McCarthy, Spyglass Realty

The transaction ends — the relationship shouldn't. In this agent-led session, you'll discover how to use custom fields, home anniversaries, birthdays, and dynamic home valuation links to keep past clients engaged and referring business your way. It's the simple, systematic approach to turning every closed deal into a long-term revenue stream.




The Future of Real Estate - Innovation that Matters - Tiffany Gelzinis

What is trending in RE and what really matters? There is a ton of buzz but what does it actually mean and how is FUB innovating around all of it. From the rise of Agentic AI to the ever popular “portal wars”.

FAQ's

  • Who is FUB Live designed for?

    FUB Live is built for real estate agents and team leaders who are already using Follow Up Boss — or who are about to start — and want to get dramatically more out of the platform. Whether you're a solo agent or running a team of 20, there's a full day of value here for you.

  • Do I need to be an existing Follow Up Boss user to attend?

    If you're considering FUB or just getting started, this event will accelerate your setup by months. If you're already using it, you'll unlock features and workflows you didn't know existed.

  • What do I need to bring?

    Bring your laptop with Follow Up Boss open and ready to go. We'll be working live inside the platform throughout the day, so make sure you have your login credentials handy.

  • Is lunch provided?

    Yes! Lunch is included with your ticket. Full menu details will be available closer to the event date.

  • How many seats are available?

    We intentionally keep FUB Live small to ensure every attendee gets hands-on attention from our coaches. Seating is strictly limited — once we're sold out, we're sold out. Early bird tickets are available now, so don't wait.

  • What is the refund or cancellation policy?

    Ticket details including refund and cancellation policy will be provided at the time of purchase. If you have specific questions before buying, please reach out to us directly at the contact link below.

  • Will this event be recorded or available virtually?

    FUB Live is designed as an in-person, hands-on experience — and that's intentional. The live coaching, peer interaction, and real-time implementation support is what makes it transformative. There are no virtual or recorded options for this event.